Quality_ForWebCommercially Retail’s vision is dependent on its customer service strategy: to exceed customer expectations – not just to meet them – as often and consistently as possible. This entails providing their long list of B2B clients with a professional yet individually tailored service.

The unique proprietary advertising monitoring system has established the benchmark in commercial competitive planning and research, with a central focus placed on retailer driven advertising activity.

CR specialise in tracking retailer print advertising throughout Australia and New Zealand. The process begins with the collection of data, which is electronically captured and processed within the real-time web-based application. B2B clients can access the CR system anywhere in the world, and can utilise it as a market research and tactical competitive tool.

CR’s service is aligned with, but not limited to, the following industry sectors:

  • Information Technology
  • Consumer Electronics
  • Home and Interactive Entertainment
  • FMCG and Pharmaceuticals
  • Telecommunications
  • Major and Small Domestic Appliances